Hi! My name is Alain Hong.

I am a lecturer and researcher in the Department of Communication and Information Sciences of the School of Humanities at Tilburg University. My PhD research focuses on understanding individuals’¬†leadership and negotiation behaviors. The courses that I teach are marketing communications, content marketing, statistics, variance and regression analyses (advanced statistics), and methods and techniques of research (a combination of methodology and statistics). I also supervise bachelor and masther theses within the domains of communication and information sciences (e.g., marketing communications, content marketing, social media, and webcare), and organizational & social psychology (e.g., leadership and negotiation). As a consultant and trainer my areas of expertise are leadership, management and negotiations, and research & (big) data analysis.

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